Pokito is meticulously designed and engineered to be the best everyday, reusable cup on the planet
Whether you’re rushing to work, heading to the gym or embarking on an active adventure, carry your spill-free pokito. Meticulously designed to hold all hot and cold drinks. When pokito is empty, just fold it down and slide it into your pocket or bag and carry on with your day without the hassle of carrying around a heavy reusable cup.
Andrew is passionate about serving up a practical, reusable alternative to the terrible waste caused by disposable cups. He had his light bulb moment while fishing off the west coast of Canada in the summer of 2006. He saw a whole mountain stripped of its pine forest destined for the nearby paper mills. He later discovered that most of this paper wasn’t even recycled and began to wonder if there was a better way. It took a while and more than a little ingenuity before pokito came to life.
After sketching out his ideas in 2012, he took them to a team of industrial designers who gradually evolved the technical drawings into a working prototype. Over the next few years, many aspects of the design and production were refined to make it practical and safe to use. British engineers tested countless prototypes, experimented with numerous types of materials and made many minor adjustments to get it right. Fine tuning the stopper, for example, took precision engineering to micron level (10th of a millimetre). The incorporated central band was revisited over 18 months to make it the best it could possibly be.
There are literally thousands of reusable cups on the market so why bother inventing a new one? Well, simply put, the vast majority aren’t being reused. Market researchers commissioned by the City of Toronto asked consumers why that was. Mostly people thought that existing reusable cups were ok in the car but were too heavy or bulky to be carried around if you’re on foot. The existing collapsible cups weren’t very practical either as they tended to be too small or too unstable or poorly insulated.